Gida

They are engaging!!!!!

Visit www.gidahousing.com

Revenue projections should be built around repeatable demand cycles.

Housing demand is predictable, and scalable infrastructure helps operators turn that predictability into smarter decisions.

Visit www.gidahousing.com

The credit score is what everyone wants to hear!

But you know what the important signal that this tenant

^ won’t just rent,

a^ but would stay the duration of the lease or rental contract?

Their commitment signals:

-clear purpose for moving
-active engagement with a verifiable institution
- and a defined timeline

Which is the stronger signal here?

The credit score or their commitment score?

Visit www.gidahousing.com

Every rental platform asks the same three questions.

^ Can they pay?
^ What’s their score?
^Do they hit 3x income?

Good questions.

☀️But they don’t tell you a single thing about the actual human being moving in.

☀️They don’t tell you why someone is moving.

☀️Or how long they really need a place.

Or whether they’re moving alone or with someone covering them.

Or whether touring five apartments is even worth their time.

You can’t see any of that in a credit score.

Everything we’re learning, from our pilot, from our tenants, from the operators we work with, keeps pointing to the same truth.

Behavior tells us more than filters ever will.

The context of how a person actually lives and moves is the thing that tells you what happens next.

📍Anyone can pull a credit score.

📍Very few people are paying attention to the human underneath it.

• That’s the part this industry forgot.

• Real relationships between tenants and operators are built on human data, not boxes to check.

These data 📊 we only understand when we center the full human experiences and not just filters.

Context is everything.

We love to see all the many good things, veteran social impact leads are saying about Gida - Housing Intelligence!

Exciting timessssss!!!

Visit www.gidahousing.com

The kind of updates we link to see!!!

Bisola Mariam let’s go!!!!

Out of 100+ submissions and 70+ pitches…

Gida - Housing Intelligence, made the top 15 + won cash prize!🏆

I walked into Missouri Startup Weekend with one goal:

- show up and represent everything my co-founder and I have been building at Gida.

What happened next still feels surreal.

After a 1-minute pitch; just 60 seconds to communicate a vision for Gida’s B2B predictive AI infrastructure, matching housing operators to housing placement organizations + tenants) was named a Top 15 Finalist, and then, awarded the 2026 Pitch Prize in Housing Innovation, sponsored by Veterans United Home Loans.

- side note, it was as if VU saw our GTM and one of our ICPs- military families in transition:)

This is not just a win for me.

This is a testimony to every single person who poured into this journey.

Especially, Ms. Brigitte A. who said “why don’t you build something that solves for housing”…

And William Colegrove who was never tired of my endless office hours haha!

To all my mentors and advisors at The University of Chicago Booth School of Business, the The Rustandy Center for Social Sector Innovation, Polsky Center at the University of Chicago, Malaika Commons Tokunbo Elegbe — thank you for the honest, transformative feedback that sharpened this business into something undeniable.

To every business coach the Sunshine Enterprises gave me , and my darling Naja Morris (can’t wait to chit chat about this!) you are in this recognition + award too.

Gida exists because of community.

And this moment is proof that the right community changes everything.

I can’t but mention Brett Calhoun who kept posting the opportunity here until I couldn’t look away 🙂

A huge thank you to all the organizers + sponsors who made Missouri Startup Weekend 2026 possible:

|Redbud VC
|Veterans United Home Loans |EquipmentShare
|Codefi
| Zapier
|GRIGGS Homes
| Aviron Labs
|The Bullpen
|Lovable
| Transitions Law Group LLC
|


To every founder, keep going.

Your 60 seconds might be closer than you think; if you are a founder check the comment, I have two gifts for you!

CC Major Purnell Kevin Cajas Dima Elissa, MBA Kafuti Talahumbu, MBA Vince Beachum
Barbara Agyapong Pam Bryan

I'm thrilled to be one of the five founders selected to pitch in this year’s 1871 Juneteenth Celebration on 6.18!

They're spotlighting founders building bold solutions, scaling new ideas, and shaping the future of Chicago innovation.

Join me at 1871 for their Annual Juneteenth Celebration.

📍 Location: Edelman
📅 Date: Thursday, June 18th
⏰ Time: 4:00–7:00 PM

Registration live: https://lnkd.in/gi78Ebr4

In partnership with

Eventnoire
Supported by Edelman ,
TechRise by P33, and SpotHero

Use the code in the comment section to register for a FREE ticket.

Got off a call with a landlord today that I'm still thinking about.

He's been doing long-term rentals for years and is now shifting his portfolio into furnished mid-term rentals.

We talked through what he's building, and near the end he flipped it on us:

"So how much are you going to charge me to use Gida - Housing Intelligence”

We told him the truth.

We don't get paid until the lease transaction goes through.

If the operator doesn't win, we don't win.

He liked that. Then he went further than we did.

He said when he works with a partner, he'd rather pay monthly.

⛔️Every time the tenant pays, the platform gets paid too.

⛔️Not a finder's fee.

Not a one-time cut at signing.

⛔️A monthly fee tied to whether the tenant actually performs.

His reasoning was simple: a typical agent finds you a tenant, collects, and disappears.

The operator is the one holding the risk for the next 12 months.

If you want to be a real partner, share that risk.

That's exactly one of the guardrails we've been building toward, and hearing a landlord arrive at it on his own, unprompted, was the best part of my week.

We're not just building cool agenetic infrastructure.

We're trying to fix how the rental market works at its roots, where incentives between operators, tenants, and platforms actually line up.

Calls like this one tell me we're on the right track.

Grateful for landlords who get it!!!

I'm grateful for the many years that my co-founder and I have been building tirelessly, as landlords & operators ourselves, so we get this!

The rental relationship doesn't break down when a tenant moves in. It breaks down before anyone opens a door.

Gida is the predictive AI infrastructure for the rental market. We help housing operators find the high-signal tenants today's platforms were never built to see ; people whose commitment is real, verifiable, and completely invisible to traditional screening.

Think UC Berkeley scholars coming to the US for the first time.

First Founders relocating to build companies in major tech hubs like SF.

Medical residents.

Military families.

Construction crews.

1099 earners.

People on the move with everything to offer and no platform built to find them.

We read contextual signals of compatibility and commitment from both sides — and we match, verify, and close the lease.

Zero in-person showing. 24 to 72 hours.

Learn more at www.gidahousing.com